Thursday, March 12, 2020

What is SEO?


SEO stands for search engine optimization. It is basically a technique to improve ranking of a website or webpages organically in search engines such as Google, Bing, Yahoo, and Yandex.



Types OF SEO

SEO can be be categorized into three categories. These are Technical SEO, On-Page SEO, and Off Page SEO. Let us discuss each of them one by one in detail



  1. Technical SEO:
    Technical SEO consists of improving the website Speed, reducing the image sizes purchasing the best server where there is very little server response time as well as submitting website to webmasters such as Google Search Console, Yandex Webmaster, and Bing Webmaster Tools. For Image SEO read the article Top 6 Online Image Compressor To 20 Kb.
  2. On Page SEO:
    On Page SEO is basically done on the webpages of the website. Such as putting title on the title tag with proper keyword, writing meta description with keywords, and giving heading and subheading in the article.
  3. Off Page SEO:
    Off Page SEO is a linkbuilding techniques where we build links to a high authority website to get link juice. It is one of the toughest techniques because here we have to build link to other sites which have high domain authority and page authority.

    SEO expert uses techniques such as social bookmarking, guest posting web 2.0 for building backlinks.

Conclusion:

These are the three techniques which are used in SEO or search engine optimization. If you want to increase  your ranking in Google then work on all the three techniques which is described above.


More Useful Resources:



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